ONCE0549 - Revenue Generation for Nonprofits

Course Description

Build revenue streams for your non-profit organization. They are essential not only to keep your doors open but also to expand your services.  Discover how to increase revenue from your current activities. Develop strategies for building new ones. Know how to effectively set prices or fees. Understand the 20% that generates 80% of your revenue. These are basic concepts that will yield greater results. After taking this course you will have the knowledge to improve your revenue generation and generate a better surplus. This is a two-month, online course. No discounts apply to online courses.

$495 • Online
(32 hours – average time online)

Course Outline

Unit 1

Introduction to Revenue Generation

• Setting and using revenue generation benchmarks
• Determining annual objectives
• How to best use this course information

Unit 2

Understanding Your Audience

• The benefits of knowing your audience better
• What to ask your audience
• How to get the best information
• Collecting and using the best data
• Where to find the new ideas

Unit 3

Developing Programs and Services

• The right questions for the best success
• Natural life cycles of programs and services
• Determining which ones to continue
• Creating successful new programs and services

Unit 4

Analyzing Programs and Services

• Analyzing the past performance
• Determining future productivity
• Analysis tools
• Simple analysis technique

Learner Outcomes

Course outcomes

At the end of the course you will:
• Know which revenue generating programs and services to continue.
• Know how to develop new successful programs and services
• Know how to effectively promote services and programs
• Know the few significant tasks that will yield the most results.

Course objectives

• To provide techniques that will improve the success of current revenue streams.
• To provide effective ways to develop new revenue generating programs and services
• To have an organized approach to improving revenue generation for non-profits.
• To provide business practices that help non-profits fulfill their missions.

Notes

Myia Welsh, MSW, has over 12 years of experience working in the nonprofit sector. As an evaluation consultant, she works with nonprofits and foundations to evaluate what differences programs are making, to help them understand how programs can be improved, and to provide training for organizations that are interested in increasing their evaluation capacity. Some of her clients have included the National Human Trafficking Resource Center, Migrant Clinicians Network, the Washington Area Women’s Foundation and the Ford Foundation. Myia holds a Master of Social Work Degree with a concentration in Social Policy and Program Evaluation from the University of Michigan.

Applies Towards the Following Certificates

• Non-Profit Administration Certificate : Certificate in Non-Profit Administration