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Course Description

Get your message across. Every business communication contains a degree of emotion and influence. Effective business communicators respond to the recipient’s interests and the organization’s best interests. Conquer the right techniques in appealing to both emotions and objective data to influence the discussion. Most importantly of all, persuasive business communicators know how to polish their writing to make every sentence count.


Move your business writing to a different and higher level. Gain an advantage in your ability to participate in business decisions

Course Outline

Unit 1: The Skills good journalists have
Unit 2: Writing a good news story
Unit 3: Creating the Successful Press Release
Unit 4: Distributing Your Press Release
 
For more information, click here.
                                                      
Instructor: William Draves                                                                                                                                                               

Applies Towards the Following Certificates

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Enroll Now - Select a section to enroll in
Section Title
Writing News and Press Releases
Type
Online, self paced
Dates
Aug 04, 2025 to Aug 29, 2025
Delivery Options
Online  
Course Fee(s)
Course Fee $195.00 Click here to get more information
CEUs
1.6 CEUs
Section Notes
  • Instructor:William Draves
  • Course Format: Virtual, self-guided
  • Course Duration: August 4-29, 2025
  • Access to Course: An invitation into the online classroom will be emailed to you typically the Wednesday prior to the start of the course. If you haven’t received the invite by the following morning, you can forward the confirmation email to info@ugotclass.org for a prompt resend.

 

Section Title
Successfully Communicating Your Message
Type
Online, self paced
Dates
Nov 03, 2025 to Nov 28, 2025
Delivery Options
Online  
Course Fee(s)
Course Fee $195.00 Click here to get more information
CEUs
1.6 CEUs
Section Notes
  • Instructor:William Draves
  • Course Format: Virtual, self-guided
  • Course Duration: November 3-28, 2025
  • Access to Course: An invitation into the online classroom will be emailed to you typically the Wednesday prior to the start of the course. If you haven’t received the invite by the following morning, you can forward the confirmation email to info@ugotclass.org for a prompt resend.