Make readers want to read what you write by gathering and choosing compelling quotations. Discover the practice of interviewing experts and bystanders and how to turn their remarks into memorable quotations. Interview real people, those who delight in talking and those who shrivel from the limelight. Learn how to extract pearls of wisdom from reluctant subjects. Prepare to ask hard questions in order to get good answers. Discern the difference between brilliant and banal quotations. Whether you write for internal or external audiences, for print or online media, you can benefit from this refresher course on writing. This class assumes you know the basics.