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Course Description

Providing great customer service is a key goal of any successful business. Today, social media sites are increasingly becoming valid and important channels through which consumers solicit and receive customer service. Discover how to provide easy channels for customer service and feedback, where to look for feedback you might miss, and how to create a positive-brand- building opportunity out of customer questions and feed- back. We will focus on Twitter, Facebook and LinkedIn, and also review Google, Yahoo and other sites that collect feedback on companies.

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